On the 11th of January here in Chicago, Amazon's prodigious business unit, Amazon Web Services (AWS), hosted an abbreviated version of their much-blogged-about-already re:Invent user conference. This was a chance to gauge AWS's assessment of the Chicago market, and to hear about which new features they thought would be game changers for those already leveraging the platform.
Amidst a room of 350 people, I sat listening in on one of the more compelling tech analogies I’ve heard thrown around lately. To the uninitiated, what was happening in the room looked like a technical malfunction. A speaker in the front of the room was furiously narrating along a slide show that seemed to have taken a triple shot of espresso and a mind of its own. It was showing picture after picture of wizards, elves, wizard-elves, board game diagrams, character sheets, outlandish costumes, and yet the speaker, Jeff Smith, was somehow pulling this off. He was comparing Dungeons & Dragons to DevOps. And it worked.